Monday, 6 February 2017

Task 4: Reflection

research - consumerism

consumer
noun
  1. a person who purchases goods and services for personal use.
    "recession-hit consumers are being lured by cheap prices"
    synonyms:purchaser, buyer, customer, shopper
    • a person or thing that eats or uses something.
      "Scandinavians are the largest consumers of rye

consumerism
noun
  1. 1.
    the protection or promotion of the interests of consumers.
    "the growth of consumerism has led to many organisations improving their service to the customer"
  2. 2.
    the preoccupation of society with the acquisition of consumer goods.
    "many people are becoming increasingly conscious of the environmental impact of consumerism"

creating opening title

I've created an opening title in photoshop by putting a white text over the top of a black background and I've used the Impact font because it's strong and eye-catching and easy to read.

first edit complete


link to the first edit -https://www.youtube.com/watch?v=N2ZqbfC5oAU

Monday, 23 January 2017

story board

treatment

For my one minute short video I am creating a short montage style awareness video starting with a fast montage of ads for know brands like Apple and McDonalds mixed with time-lapse videos of large cities and adding in a mix of videos and images of pollution and landfills to show the effects are consumeristic society has on the environment.

Monday, 9 January 2017

schedule - unfinished

week 1 -  research, planning idea development. ( finish by week 2 )

week 2 - start and finish story board and script as well as have all links gathered 

week 3 - begin edit and search for music if you need it 

week 4 -must finish edit by this week and get peer feedback

week 5 - make final edit and update any research ( if you need to)

week 6 - evaluate

Idea development - word consumer

consumer - a person who purchases goods and services for personal use. or a person or thing that eats or uses something.

consumerism - the protection or promotion of the interests of consumers or the preoccupation of society with the acquisition of consumer goods.

Inspiration
consumerism - it's a short animation that shows an exaggerated form of how consumerism can affect us it's displayed through how a new smartphones are released months after one another and are nearly identical but we still buy the "upgraded" version.

MAN -  Is a short animation on how the every expanding consumer market effects are environment to keep up with growing demand  

The Brutal Truth About Today’s World - it's a short montage of cartoon illustrations that reflects the negative effects of modern consumerism and how we've become reliant on it in our lives. 


Idea - I want to portray how the growing damned of consumer society affects our planet.

how will I portray this? 

Idea 1 - I will create a 1-minute montage mixing brand advertisement and moving into clips of pollution and tip sites and illustrations like the ones used in "The Truth About Today’s World".

pros - Easy to plan and create and works with the time limitations of this project while still portraying a meaningful message.

cons - Isn't very creative or outgoing and not very challenging.

Idea 2 - I will create a short animation showing the cycle of buying then trading in for the new model of smartphones.

pros - challenging and creative and portrays a strong message

cons- time consuming and might be too over ambitious to create within the time we are given.